I am a hybrid UI/UX designer based in San Francisco Bay Area.

I have multidisciplinary design background, from communication design to user experience design for desktop and mobile web platforms. With a background in graphic arts and user-based design, I have designed profitable websites and product features that have been deployed to end user successfully.

 
Checkout Flow Optimization   Design iterations based on quantitative research.   Learn More →

Checkout Flow Optimization

Design iterations based on quantitative research.

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Site Navigation Redesign   A cohesive visual and functionality update from desktop to mobile.   Learn More →

Site Navigation Redesign

A cohesive visual and functionality update from desktop to mobile.

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Registration Optimization   Design A/B test variants for the registration page optimization.   Learn More →

Registration Optimization

Design A/B test variants for the registration page optimization.

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Style Guide   Detailed visual guideline for reusable components across all platforms   Learn More →

Style Guide

Detailed visual guideline for reusable components across all platforms

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HomeCourt Infographic email   Workout report email for HomeCourt, a basketball AI app   Learn More →

HomeCourt Infographic email

Workout report email for HomeCourt, a basketball AI app

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Z-Line x NASCAR   Racing Kit and Hero Card designs to support the sponsorship between Z-Line and NASCAR   Learn More →

Z-Line x NASCAR

Racing Kit and Hero Card designs to support the sponsorship between Z-Line and NASCAR

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Shelterluv Responsive Website   Design strategy and visual design solutions for Shelterluv.com   Learn   More   →

Shelterluv Responsive Website

Design strategy and visual design solutions for Shelterluv.com

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Cailee’s Campaign   Meet Cailee — a brave girl with a rare genetic eye disease who helped FabKids design three limited-edition tees.   Learn More →

Cailee’s Campaign

Meet Cailee — a brave girl with a rare genetic eye disease who helped FabKids design three limited-edition tees.

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Site Speed Improvement   Provide opportunity assessments and UX recommendations through deep dive research.   Learn More →

Site Speed Improvement

Provide opportunity assessments and UX recommendations through deep dive research.

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Credit Meter   Observe participant’s interaction with the feature to inform design decision.   Learn More →

Credit Meter

Observe participant’s interaction with the feature to inform design decision.

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Photo of a lifetime

Designer by Choice, Artist at Heart.


Originally a city girl from Hong Kong, I now reside in San Francisco Bay Area. Outside of work, I enjoy swimming, experiencing different cultures (hence the year of travels), love color, simplicity and abstract art.

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To be nobody-but-yourself — in a world which is doing its best, night and day, to make you everybody else — means to fight the hardest battle which any human being can fight; and never stop fighting.
— E. E. Cummings